Visible Technologies

Using social media data to improve a service or product launch

How much does it cost to launch a new product or service? Marketing expenditures alone can run into the millions […]

Are you an Egg McMuffin or a Waffle Taco?

By now, we’ve all heard about the breakfast wars between Taco Bell and McDonald’s. Taco Bell has launched into the […]

Social Media Savviness Quiz – Answer 10 Questions and Get Tips for Improving Your Social Programs – Instantly!

How do your social media efforts compare to other companies? Do you have a plan to up-level your strategies in […]

Marketing Leaders to Add Customer Service to Their Resumes in 2014

Marketing has been making a quiet evolution over the past few years. Not long ago, CMOs and marketers focused on […]

Ready, Set, Launch – Using Social Media to Improve Product & Service Launches

Next Tuesday, April 8th, Ian Michiels, Principal and Managing Director at Gleanster Research, will be joining Visible for a webcast […]

Did you know that your Account Manager is a time management expert?

Daylight Savings time has come and we’ve sprung forward for the benefit of longer days, but does this actually mean […]

March Madness is more social than ever

The snow is melting and temperatures are warming up, which can only mean one thing – it’s time for MARCH […]

Now is the most exciting time for market research

During a Kantar Twitter Workshop event, Larry Friedman, the Chief Research Officer at TNS, shared his excitement about the value […]

Jared Leto’s speech deserves its own Oscar

There is always so much to talk about at the water cooler the day after the Oscars – disbelief that […]

Marketing adopts the agile social approach

Companies need a strong social media presence to survive and grow — to do so, brands are beginning to capitalize […]

House of Cards: To binge or not to binge?

*** Promise – no spoilers! *** It was a day preceded by the utmost anticipation for Netflix subscribers (including Mr. […]

The future of social media data analytics

On February 19th, we conducted a webcast titled “Combining Social and Enterprise Data to Increase Insight.” It was one of […]

30 days in at Visible: Great clients, products and people

Hello! My name is Chris D’Amico, and I am the newest Account Manager here at Visible Technologies. In early January, […]

Turning “big data” into “smart data”: A key theme at ePharma Summit 2014

Earlier this week, Visible attended the ePharma Summit in New York City, where social data and social analytics was a […]

Key things to consider for aspiring bloggers

Recently I was asked for some advice about setting up a blog; not so much the technical aspects of it, […]

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