Visible

What Does Social Media Data Have to Do With the Marketing Mix?

A marketing director and their agency representative walk into a bar…er, a strategic plan review…and start to talk with execs […]

Kicking off 2014: Your account fitness resolution

As we start the new year, it is a great time to look at what you’ve done and start thinking […]

Social signals help marketers unlock value of big (and small) data

The idea of big data is appealing – want to uncover hidden patterns about customer behavior, predict the next fashion […]

Forrester’s Marketing Forum 2011

Will you be at Forrester’s Marketing Forum in San Francisco on April 5-6? Digital marketing is so dynamic right now, […]