travel planning

3 Reasons Retirees Are Ready to Travel

What do retirees look for when planning an upcoming trip? Customize your messaging with insights into the factors that entice retirees to explore the world.

How to Appeal to Traveling Families With Diverse Needs

The family vacation has a long tradition in the U.S. but it has morphed from simply loading the kids in […]

How to Target Millennial Travelers Seeking More Than a Destination

Millennial travelers see travel as a way to establish their independence. Find out how to target these solo travelers through their top three concerns!

Targeting the Traveler: What Drives Travel Decisions

Travelers are a diverse group, which makes appealing to them all challenging. Find out what factors influence travel decisions for millennials, families and retirees.