transparency

How much is third-party validation worth to your brand?

“Don’t just talk about how awesome you are – BE more awesome.” –Peter Shankman, Vocus’ small biz evangelist at the […]

6 Questions on Online PR for Small Biz Answered

A recent conversation on Twitter about online PR for small businesses with PR, social media and marketing pros revealed much about branding, viral […]

Bringing clarity to new media jargon

Yesterday, a British Parliament committee called out UK politicians and civil servants in general for their overuse of jargon. In a […]