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Apr 21, 2014
Top Tips on Creating Successful Sponsored Content
We’ve all seen them – sponsored stories that seamlessly blend into a Facebook News Feed, or in-stream ads that look […]
Jan 20, 2014
Integrating Native Advertising Into Your 2014 Marketing Strategy
Whether you aim to drum up brand awareness or increase inbound leads to drive more conversions, native advertising can play […]
Oct 9, 2013
Can content marketing rescue publishers?
With the decline of traditional advertising and subscriptions, publishers have been looking for new ways to bring in revenue to […]
Jul 23, 2013
Native advertising & content marketing: Breathing new life into age-old industries
Public relations agencies, publishing houses, advertising firms – these are some of the oldest, most venerable industries around, and many […]
