social media

Infographic: How to Interact With Customers on Social

Your audience is talking about your brand on social right now. But if you don’t respond to them properly, you […]

Recipe for Food Blogging Success from the BlogHerFood15 Conference

So you’re a passionate food blogger – or pitching one. Both are excellent online engagement choices from the menu of […]

3 Reasons Why Social Media Influencers Make Powerful Brand Partners

Who would you rather have promoting your products or services: Kim Kardashian or Michelle Phan? Chances are you know who […]

Connect With Journalists on Social Media: Q&A With Ian Greenleigh

Social media has changed the way brands pitch to journalists. So what are the best tactics? Ian Greenleigh shares his thoughts on engaging journalists online.

Listen Up on Social: Q&A With Jay Baer

If you aren’t listening on social, you’re missing out on tons of opportunities for your brand. Every day, your audience […]

How to Establish Brand Identity: Top Tips From Jeff Barrett

When you think about big brands like Coca-Cola, McDonald’s or Walmart, your mind conjures up specific images and feelings. These […]

4 Ways to Share Your Brand’s News

When your brand has news, whether it’s a new product, an award or a special event, you want to tell […]

3 Steps To Convert Critics To Clients

No brand can avoid them. Those pesky critics who seem to have an opinion about everything are taking down your […]

Free Tip Sheet! How to Grow Your Brand With Social Listening

The key to success no longer has to do with who you know – now, it’s all about who you […]

Kickstart Social Listening With Answers to 4 Key Questions

With the potential to generate leads, convert critics to customers and spark innovation, social listening is a powerful tool for […]

Marcus Mabry Exits The New York Times

Longtime editor Marcus Mabry has announced he is leaving The New York Times for Twitter, where he will oversee the […]

3 Keys to Building a Strong Enterprise-Level Social Strategy

To be effective on social media, your organization needs help from all departments. Find out how you can make everyone work together for social success!

9 Quotes About the Intersection of PR, Social & Content

What once worked for you is no longer viable. The Internet has transformed PR, which means you now need a […]

3 Tips to Strengthen Your Social Listening Skills

Listening is important. Think of what would happen to your relationships if you spent all the time talking. It wouldn’t […]

Are You Really Listening on Social Media?

Simply “being” on social media isn’t always enough. Sure, you can attract followers and engage with them, but if you’re […]

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