social media
Jan 20, 2009
Will Twitter be the platform that unites journalists and PR pros?
Media relations professionals and journalists can enjoy an authentic and mutually beneficial interaction on Twitter – but will they? The media […]
Jan 15, 2009
No time for social media? Indifference could leave you in the cold…
Tough times call for extra effort The wind chill factor was -27°F as I pulled a third layer over my […]
Jan 9, 2009
Tech terms every media relations professional should know
Can I use my RSS reader to keep an eye on The Long Tail of social media? And what is open source, […]
Jan 6, 2009
Top 10 Newspaper Blog Networks
Despite the newspaper industry’s gloom, its blogs are thriving In a quiet coda to a rough year for the newspaper […]
Dec 15, 2008
The media landscape is changing. Who can media relations people trust to track all of the changes?
Social media provides a plethora of places to find out about media changes – are they all accurate? There are […]
Dec 9, 2008
Great customer service starts with empathy
Nobody’s perfect, but “I’m sorry” goes a long way Last Friday night, my boyfriend was at the bank and, while […]
Dec 5, 2008
To blog? Or not to blog?
Cision Blog talks to Fusion PR’s Bob Geller about the dual role of blogger and media relations professional During the […]
Dec 3, 2008
Finding your community where it lives
Lessons in social media from a traveling minstrel In today’s social-media crazed world, everyone is pointing toward the next big […]
Nov 25, 2008
Is there a right way to promote your mentions on Digg?
Only as part of a larger mix of compelling content The social news site Digg has come a long way […]
Nov 17, 2008
Handling Wikipedia with care
How to avoid thorny debates when editing content about your brand One day, I took it upon myself to add […]
Nov 12, 2008
Top 10 tips on how to avoid a professional embarrassment on Facebook
Employers are monitoring social networks more than ever – are you at risk? Virgin Atlantic recently fired 13 employees for […]
Nov 6, 2008
Pitching interactive features
Into uncharted territory Planning a social media strategy for a media relations campaign can seem like such an epic task, […]
Nov 3, 2008
Listening to many voices through social media measurement
Embracing the chaotic nature of studying many groups and interests If you’ve ever read one of those “word jumble” sentences […]
Oct 31, 2008
Social media brings together like minds IRL (in real life)
‘Tweet-ups’ become organic networking events for new media mavens The night before Halloween was the first official meeting of the […]