social media
May 26, 2011
The Database of Intentions
I was recently reminded of John Battelle’s book “The Search” which he wrote in the aftermath of the dot-com bubble […]
May 25, 2011
How Green Is Your Brand?
Last week, Forrester’s Principal Analyst, Tracy Stokes asked the question, “How Green Is Your Brand?” With increased demand from consumers […]
May 25, 2011
Interview with Karen Freberg on Influencer Personality Traits, Part I
I recently had the opportunity to catch up with Karen Freberg, who just completed a PhD. in Communications at The […]
May 24, 2011
Measuring Social Media More Effectively
On Tuesday, May 17th I had the privilege of co-presenting a webcast with Susan Etlinger, an industry analyst from Altimeter […]
May 23, 2011
6 tips to make sure your PR strategy is as potent as possible
(Photo-Flickr Creative Commons: Stefan.erschwendner) LEWIS PR’s resident PR pro Adam Singer chatted with us on #prwebchat to tell us how […]
May 20, 2011
Welcome to the New Visible!
Today we are thrilled to unveil our new website! The site has been completely updated both visually and functionally in […]
May 19, 2011
Why Brands Must Learn from Lady Gaga
“Social media is a reflection of what we love, so people are becoming very good at sharing exactly what they […]
May 19, 2011
Empire Avenue – The Next Big Thing In Social Networking??
Wondering what to make of all the recent buzz surrounding Empire Avenue? While the site officially launched to the public last […]
May 17, 2011
6 real reasons why you should pay attention to your blog and brand reputation
(Photo—Flickr Creative Commons: andyp uk) Our latest #prwebchat on Twitter welcomed blogging and personal branding pro Erik Deckers chatting with […]
May 13, 2011
Information Design for Conversation Architecture
“If you display information the right way, anyone can be an analyst,” said Edward Tufte, the renowned information designer. “Anybody can […]
May 12, 2011
Summing Up WOMMA’s School of WOM
Needless to say, there has been a lot of chatter and buzz going on at the Word of Mouth Marketing Association’s School […]
May 10, 2011
Blogging and Personal Branding Chat with Erik Deckers
Want to know the real reasons why you should blog? Personal branding expert and pro blogger Erik Deckers will tell […]
May 10, 2011
Altimeter Group Webcast Sheds Light on Social Media Measurement
Successfully measuring social efforts has been and continues to be a struggle for many organizations which is why we’re thrilled […]
May 9, 2011
SEO Novice: Social Media and SEO…Just Like PB & J
(Photo – Flickr Creative Commons: nduran) So what’s the link between search and social? Hint: when it comes to links, […]
May 6, 2011
6 Must-Read Posts in PR and Marketing this Week – 5/6/2011
Wondering which posts you missed this week? Here are our favorites on PR, marketing, social media and customer service, in […]