social media
Jan 2, 2015
9 Ways to Improve Word-of-Mouth Communication
You may be surprised to learn that only 7 percent of word-of-mouth communication happens online. (WoM) is information passed between […]
Dec 29, 2014
How Far Do Social Posts Reach?
For the past year, the threat of 1-2 percent Facebook Page reach was imminent (at least if you believe this […]
Dec 29, 2014
How Pinterest Can Help With PR
This article and infographic are a guest post by Ivan Serrano, a web journalist and infographic specialist in San Francisco. While […]
Dec 24, 2014
6 Tips for Using Social to Amplify Press Releases
The more people who view your press release, the more website traffic you’ll get. But how do you attract readers […]
Dec 23, 2014
Time Out Los Angeles Welcomes Justin Cross
Time Out Los Angeles named Justin Cross as community manager. He is also the founder of Sarcastic News Live. Follow Time Out Los Angeles […]
Dec 18, 2014
This Marketer’s New Year’s Social Media Resolutions
It’s that time of the year again, when marketers across the social web reflect on the past year and make […]
Dec 8, 2014
The Top 50 Content Marketers to Follow on Twitter
If content is king, what does that make content marketing experts? A great, must-follow resource on Twitter! In 2015, content […]
Dec 4, 2014
Social Media: A Little Professional Restraint Please
I’ll be the first to admit that I’m a fairly prolific social media user. I cannot remember a day (certainly […]
Dec 3, 2014
#SocialMediaFail: Everything You’re Doing Wrong on Social
Tell me if this sounds familiar: you spend time on Facebook and Twitter every week — maybe 10 minutes or […]
Dec 2, 2014
Word of Mouth: What’s the Value to PR?
Unless you’ve been living under a rock, you’ve undoubtedly heard about the concept of word of mouth marketing (WoM). Although […]
Dec 2, 2014
Maya Pope-Chappell Bids Adieu to The Wall Street Journal
Online news editor Maya Pope-Chappell has left The Wall Street Journal. In her position, she oversaw Asian coverage based out of the Hong […]
Dec 1, 2014
Fergus Bell Exits Associated Press
Fergus Bell, social media and user-generated content editor for the Associated Press, has left the news service based in London. He […]
Nov 24, 2014
Social Media: A Potentially Lucrative or Toxic Environment
Amongst the many millions of conversations happening every minute of the day across various social media channels, there will be numerous […]
Nov 24, 2014
7 Social Media Design Ideas for PR Pros
This is a guest post by Anna Guerrero. Anna is Content Editor at Canva, an easy-to-use online design platform. Attending meetings, […]
Nov 19, 2014
Infographic: The Social Video Starter Guide for PR Pros
This article and infographic are a guest post by Ivan Serrano, a web journalist and infographic specialist in San Francisco. […]
