social media
Feb 3, 2015
Two Departures from The Wall Street Journal
Rubina Madan Fillion has left The Wall Street Journal. She had served as social media editor since October 2012. Prior to this, she […]
Feb 3, 2015
The Why & How of Using Pinterest for PR
Pinterest: it’s not just for wedding planning anymore. In May, the social media site had 30 billion pins, half of […]
Jan 30, 2015
The Power of Social Media Communities & New Product Development
All great products or services must solve real world problems for your customers and prospects if they are to be […]
Jan 28, 2015
Celebrity Juice: Can You Put a Price on a Tweet?
I was recently invited to speak at an event hosted by a UK-based talent agency. They were keen to learn […]
Jan 27, 2015
6 Ways to Use Instagram for PR
Instagram has received a lot of attention from the marketing and PR sectors. No surprise there; Instagram use continues to […]
Jan 26, 2015
The Rich Get Richer: The Rise of Visual Social & What It Means
Have you noticed that your time on social media involves more audio, video and images than it used to? If […]
Jan 22, 2015
Social Media – Goes Deeper Than You Think
The social web is awash with conversations. Many of them will be about (or may somehow be connected to) your […]
Jan 22, 2015
The PR Potential of Pinterest: Q&A With Jennifer Cario
Facebook, Twitter and LinkedIn. Many communicators focus all their resources on those networks, but are they always best for helping […]
Jan 22, 2015
How Rich Media Can Help You Strike It Rich
If your content encompasses text alone, you’re missing big PR and marketing opportunities. Consider the rise of rich media social […]
Jan 20, 2015
11 Ways to Leverage SlideShare for PR Success
SlideShare is an untapped resource for many communicators. It holds great promise; its SEO and search rankings prove the case. […]
Jan 19, 2015
25 Pinterest Stats, Facts & PR Best Practices
Sites like YouTube, Instagram and Facebook have demonstrated the power for visual media to influence publics online. One site that […]
Jan 14, 2015
Top 50 Rich Media Social Influencers to Follow on Twitter
Social media isn’t just Facebook and Twitter, however those two networks dominate the social PR conversation. Did you know that […]
Jan 13, 2015
4 Things to Monitor About Your Brand Online
All your marketing and PR efforts are for nought if you aren’t paying attention to what others are saying about […]
Jan 5, 2015
5 Ways Twitter Can Improve PR Communication
Recently I wrote a piece for Cision with some pretty alarming data about Twitter: Twitter reach in January 2015 <2 […]
Jan 5, 2015
Social Media Won’t Save Your PR
Social media is a vital component of a thriving PR program, but it won’t save that program. It isn’t a […]