social media

10 Ways to Successfully Use Email & Social Autoresponders

Autoresponders get a bad rap, but if used correctly, they can be extremely beneficial. Follow these 10 tips to get the most out of autoresponders.

Presidential Hopefuls Try to Capture Millennial Voters Through Social Media

Since its inception, social media has been considered the best way to connect with Millennials, and politicians have been attempting […]

Digiday Welcomes Garett Sloane

Garett Sloan has joined Digiday as a senior reporter covering major internet platforms, including Facebook, Google and Twitter. Sloan comes to […]

4 Reasons Your Assistant Shouldn’t Manage Your Social Media

Need to outsource your social media efforts? You might not want to hand it to your assistant, even if she is a digital native. Here are four reasons why.

4 Ways to Engage Your Community

PR is nothing without community. You need fans to spread the word about your brand so you can grow your […]

How Instagram Is Becoming a PR Powerhouse

Instagram is changing. Its latest updates to the Search and Explore functions are turning the social network into an easy-to-navigate […]

The Top 50 Social Media Influencers on Twitter

Want to stay up-to-date on social media trends and statistics? Take a look at these 50 key influencers to see who you should follow on Twitter!

Should You Hire Someone to Manage Your Social Media?

You know you need a presence on social media, and you’ve done your best to update your profiles regularly… but […]

Social Media ROI: What You’re Doing Wrong

To understand social media's value, you need to know the reasons behind what you do and how to interpret results. Get six pieces of advice from Gary Vaynerchuk.

6 Ways to Connect With Consumers Using Periscope

Ten million people collectively watch 40 years of video each day thanks to Periscope. Learn how to connect with consumers using the video streaming app.

Mashable Welcomes Sam Sheffer

Sam Sheffer was named creative producer at Mashable. Previously, he worked at The Verge as a news writer and social media manager […]

5 Tips to Reel Viewers in With Streaming Video

Streaming, or live, video is the hot new tool in PR and marketing, but what does it take to be […]

6 Quotes on Effective Communication From Gary Vaynerchuk

With the ubiquity of social media and the Internet today, connecting with others is easy. But for brands, connecting with […]

5 Things Everyone Should Know About Pinterest

Pinterest is powerful...if you know how to use it. Here are five things about Pinterest that may inspire you to use Pinterest as a communication tool.

How to Use Instagram to Tell Your Brand’s Story

With an engagement rate 15 times that of Facebook, Instagram is a necessity in social media marketing strategies. However, marketing […]

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