social media ROI

Debating Whether Social Is Social and ROI!

Jay Baer, Ted Rubin, Nichole Kelly and Jeff Rohrs were featured on a panel at Social Media Marketing World that […]

Top 7 Metrics for Tracking Social Media ROI

Social media programs need to be monitored, measured and analyzed over time just like any other program in your company. […]

Links We Love: Friday, November 11th

The end of the week is here! And that means it’s time for our roundup of our five top reads. This week: how to question success successfully, better online relationship-building, five key things to know about Google + brand pages, the impact of social media on sports news, and six easy SEO practices to get found faster.

Webinar with Rebekah King: Hey Influencer: Try Influencing Your Boss!

When social media first hit the marketing world, says Kelley Blue Book’s Rebekah King, she was told that its true value couldn’t be measured. Her reaction: hogwash. With the right tools and perspective, you can measure it – and, with the right language, you can use that measurement to increase your influence with your boss and the ‘number people’. On August 16th, Rebekah will explain how in her first Vocus webinar.

Selling Social Media to the C-Suite

You already know that social media is a very powerful and cost-effective tool. But if your C-suite doesn't fully "get" it, pitching social media to them might feel like an intimidating, uphill battle.

Webinar Q&A: Overcoming fears, proving ROI

Occasionally we like to answer questions here that come up in our Cision Social Media Webinars. Our advanced session tomorrow, Engaging […]