social media outreach

The biggest social media challenge PR pros face is finding time

Recently, I led a discussion on social media monitoring and engagement as part of Cision Canada‘s Deconstructing Social Media event […]

Seeking insights for global social media outreach

If your target community on the social Web extends beyond national borders, the varied habits of users in different countries […]

How to fail at social media

This post is written by Kevin Hoffmann. Kevin is a Director in the Product Management group at Cision. He builds […]