social media measurement
Mar 11, 2010
The social Web as a coral reef
For a while now, I’ve been writing about how public relations professionals can use social metrics such as links, comments […]
Aug 19, 2009
Facebook Connect and the future of news
“If the news is that important, it will find me.” -college student quoted in New York Times, March 2008 This […]
Aug 14, 2009
Choosing metrics for measuring impact
Is the social Web more like the Bouleuterion of ancient Athens, a marketplace of ideas where individuals wander and discuss freely, […]
Jul 22, 2009
Webinar Q&A: Overcoming fears, proving ROI
Occasionally we like to answer questions here that come up in our Cision Social Media Webinars. Our advanced session tomorrow, Engaging […]
Mar 12, 2009
Making sense of social metrics
How to determine which data can help you find the right blogs and sites Too often, discussions about Web audience […]
Nov 3, 2008
Listening to many voices through social media measurement
Embracing the chaotic nature of studying many groups and interests If you’ve ever read one of those “word jumble” sentences […]