social media engagement
Oct 21, 2011
Fired-up for Forrester’s Consumer Forum!
The fall event season is in full swing here at Visible and we’re headed to Chicago next week for Forrester’s […]
Sep 7, 2010
Will Social Media Raise the Bar for Offline Experiences?
About a week ago I attended an outdoor concert. The opening band completed their set. Then 30 minutes passed, and […]
Sep 2, 2010
Incorporating new metrics into PR measurement
For some public relations professionals looking to demonstrate return on investment to their clients, the wide range of new metrics […]
May 7, 2009
Competing for attention internationally on the social Web
In its search for new insights, the social media punditocracy doesn’t turn often enough toward academic research. It should be […]
Apr 14, 2009
Q & A on blogger outreach and engagement
My colleague Heidi Sullivan and I did a free Cision Social Media Webinar last week entitled Social Media 101, and […]
