social channels
Feb 18, 2016
Why Brands Should Stop Trying to Control the Message
You can’t control the message anymore. If you’re still trying, stop. In PR we can position, and we can steer, […]
Sep 26, 2013
Fall TV Predictions: Which Shows Should You Get Attached To?
The September Fall TV new show rollout is a bit like Christmas. It’s an exciting time when people come together looking […]
Sep 4, 2013
Post VMA Buzz Analysis Part 1 – The Performances
So now that the dust has settled, I think it’s safe to objectively reminisce on the magic and mayhem that […]
Jul 30, 2013
Building a Brand That Drives Passion – What Marketers Need to Know (#Infographic)
Most marketers would agree that brand advocacy programs are a good idea. The ultimate challenge is finding and nurturing customers […]
Jul 23, 2013
Royal Baby Arrives, Finally
The world, and the media camped out in front of London’s St. Mary’s hospital, has been waiting for months for the arrival […]
Jun 24, 2013
Beyond Listening – 4 Ways to Scale Social Data Across the Enterprise
If you’re actively harnessing social listening platforms to deliver insights to your marketing and customer service organizations, congratulations! These two use […]
Jun 20, 2013
The Pitfalls of Real Time Marketing – Amazon Angers Gandolfini Fans
Today’s story about Amazon’s attempt to pay homage to James Gandolfini is a reminder that companies need to think twice […]
May 13, 2013
Over Half of Companies Had a Social Media Incident Last Year
Last week, Brian Solis from Altimeter presented his thoughts about the True Power of Employee Advocacy. If you missed it, […]
Mar 4, 2013
Nordstrom’s Mint Save
[disclaimer: the post below contains rampant personal advocacy for Nordstrom and Mint.com, which may not be – but hopefully is […]
Apr 21, 2011
Our CMO’s Perspective on Social Intelligence: The Next Frontier
This week, our own CMO, Debbie DeGabrielle, was featured in Dashboard Insight on the topic of Social Intelligence. You can […]
