social
Mar 30, 2017
How To Create Awesome Content with Instagram’s New “Collections”
Instagram "collections" allow users to aggregate ten photos or videos into one post. Here's how to create awesome collections.
Oct 27, 2014
4 Tips for Practicing PR in Real Time
Real-time PR isn’t off-the-cuff PR. You can’t simply tell the social media manager or intern to monitor trends and events […]
Sep 30, 2014
The One Trend Social Media Experts Avoid
There are many trends in media, many of which revolve around social media and the incredible amount of data it creates. But social media marketing blogs are not informing their publics about the one trend they cannot afford to miss: The incredible power video holds on the marketplace.
Sep 25, 2014
Will Twitter Change Your Life? It Changed Mine.
Twitter is no longer simply a place where people come to make jokes and drop quickie status updates. For a PR pro, it's an invaluable resource that connects you with hungry journalists, looking for sources. Don't just be active on Twitter, form relationships and follow these 7 tips to get the most out of this social network.
Sep 8, 2014
Blend Digital and Traditional for Greater PR Impact
People expect traditional events like tradeshows or press conferences to be wedded with digital media. The expectation creates more work […]
Feb 26, 2014
What can brands learn from the Sochi Olympics?
Well, it’s all over. No more keeping track of the latest medals count, watching athletes perform unimaginable feats in the […]
Jun 13, 2013
Cision brings Content Marketing to PR
A colleague in London told me yesterday that he was looking through his LinkedIn feed and that every story being […]
Apr 30, 2013
Vocus Questions: Lisa Barone on Social, Search and #Demand13
SEO and social media have converged to affect how your business ranks in search and whether customers can find you. Lisa Barone, Overit's VP of Strategy, will help Demand Success attendees navigate this new landscape.
Jan 9, 2012
Media companies continue to add social and digital positions
There are many ways to track the media industry’s evolution in the digital age. Look at the thousands of journalists […]
