slow pr

Why You Don’t Need a Gargantuan Communication Budget

Think only big companies can win digital communication? While a big budget has benefits, it's not solely responsible for success. See 5 ways your business can compete.

An Etiquette Guide for Interacting With Journalists on Social Media

For our newest findings, check out the State of the Media 2016 Report! One of the most disruptive things to […]

5 Ways That a Slow PR Pitch Is Better Than a Traditional One

In an abstract conversation about PR pitches, we would probably agree that having an established relationship with journalists is an […]

More “Pitch Smart”: Your Media Pitching Questions Answered

This is a guest post by Michael Smart, the host of our “Pitch Smart: Media Outreach Training” webinar. It was […]

Resources Recap: Slow PR

Want to succeed in this fast-paced public relations world? Go slow. Slow PR practitioners prioritize efficiency and targeted approaches when […]

What Is Slow PR?

Slow PR is poised to become a best practice of 2015. It blends traditional tactics with digital tools and technologies […]

How to Do a PR Pitch on LinkedIn

Journalists may prefer to be pitched on LinkedIn rather than Twitter or on their own blog. According to this survey, […]

The Smart PR Pro’s Guide to Turning Pitches Into Placements

Reporters at top publications receive dozens of pitches each day. That’s a lot of competition. Breaking through and earning coverage […]

6 Reasons Why Journalists Reject Your Pitch

Pitching isn’t easy. Even PR professionals who painstakingly research contacts and outlets, write compelling copy, and persevere with follow-ups might […]

3 Digital Tactics That Cook Up Traditional PR Success

Between the 24/7 news cycle and the potential crisis looming only 140 characters away, the life of a PR pro […]

Free White Paper: Why Slow PR Is the Way to Go

In a world of mobile technology and instantaneous updates, “slow” can make PR pros squirm. However, slow PR is the […]

7 Ways to Build Better Relationships With Journalists

When describing the concept of slow PR, Christopher Penn explains that the goal is “to create as much of a relationship […]