search engine optimization

How to Optimize Distribution for Your Content

Although search and social are important for content distribution, you're often relying on others' rules. Here's how a strong email list will help.

Optimization: Andy Crestodina explains Link Popularity

We had the honor of working with Andy Crestodina of Chicago web design firm Orbit Media during our first Sip & Share event here […]

SEO PR: Five SEO Tips Every PR Pro Should Know

SEO is becoming more and more important for PR. As a PR pro, I’m fortunate I’m surrounded by people like our own in-house SEO like Scott Benson, who wrote this must read post on analytics for pitching, and the fine people at TopRank who have written a large body of content on PR and SEO for PR pros. Here are a few essential lessons that I can share.

Fast Food Or Filet Mignon – What Is Your Press Release Diet?

When it comes to creating the ideal press release marketers often operate on a diet of two extremes.  They’ll either […]

Learn From 5 Optimized Press Releases Primed For Success

It’s safe to say that we here at PRWeb see our fair share of press releases and in the spirit […]

6 Reasons the Press Release is NOT Dead

Cheryl Lawson is the founder of Party Aficionado, a leading social marketing firm. Cheryl helps companies develop social marketing strategies […]

Why content marketing and SEO go hand in hand

If you’re new to content marketing, now is a great time to hop in and see why content is king! A […]

Pandas, farmers, bots and bits: 6 tips for SEO Success

Search Engine Optimization (SEO) can propel your business to the top of the search engine results pages (SERPs) if you […]

Link Building vs. Building Links: Is there a Difference?

(Photo-Flickr Creative Commons: SMJJP) “Better to be safe than sorry.” We have all heard that saying at some point and […]

Webinar Recap: 60-Minute SEO Crash Course with TopRank’s Jolina Pettice

Title tags. 301 vs. 302.  XML. This stuff doesn’t come easily to everyone.  But it sure does to Jolina Pettice, […]

Special SEO sessions with PRWeb this Thursday

While PR and marketing have increasingly become about content creation, you have to wonder: what good is my content if […]

Generating media, marketing and PR buzz with pro Adam Singer

Have you heard of The Future Buzz? It’s a blog about web marketing/PR strategies, spreading buzz in the social web […]

6 tips on building an online community you can do right NOW.

Our #prwebchat with Janet Aronica proved to one of our most fun this week as we talked about building communities […]

6 free and indispensable sites to fuel your PR jet pack

(Photo – Flickr Creative Commons: jurvetson) Traveling to infinity and beyond with your PR plans? You’ll need some fuel for […]

Did It Work? How to Measure Your PR Success

This guest post comes to us from Monique Trottier of Internet marketing strategists Boxcar Marketing. (Photo – Flickr Creative Commons: […]

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