relationships

Sep 25, 2014

Will Twitter Change Your Life? It Changed Mine.

Twitter is no longer simply a place where people come to make jokes and drop quickie status updates. For a PR pro, it's an invaluable resource that connects you with hungry journalists, looking for sources. Don't just be active on Twitter, form relationships and follow these 7 tips to get the most out of this social network.
Apr 10, 2014

How to Win Friends and Influence Journalists—With Social Media

Social media rocked PR, changing how we communicate with reporters. Combine an understanding of social media with practical relationship building to win friends and influence journalists.
Apr 12, 2010

Targeting the Media Q&A

Last week, I presented Targeting the Media, a free Cision webinar, with Senior Vice President of Global Marketing and Product […]
Mar 4, 2010

Targeting the Media Q&A

Last week, I presented Targeting the Media, a free Cision webinar, with Director of Media Research Valerie Lopez. The webinar […]

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