promotion
Jul 28, 2014
The Buzzfeed impact: How social is redefining online advertising strategy
I’ll admit to trying my share of Buzzfeed quizzes. I don’t want to take them, but then suddenly, I find […]
Jan 24, 2014
What Does Social Media Data Have to Do With the Marketing Mix?
A marketing director and their agency representative walk into a bar…er, a strategic plan review…and start to talk with execs […]
Jul 18, 2012
How to Share Your Good Deeds with the Community with a Press Release
Small business owners, charities and non-profits can find success by sharing their charitable deeds in a press release. In the […]
Apr 17, 2008
Response Promotion Marketing: Evaluate Your Options
The best promotions target a consumer need beyond the product or sale itself, but how do you decide which ones to use?