PR
Mar 17, 2014
Marketing Automation – Where PR and Marketing Collide
Within the past decade the public relations pro worked diligently and entirely separate from the marketing team. Today, that’s all […]
Mar 11, 2014
Monitoring and Measuring in Today’s Media Landscape
This post is by Information Retrieval Specialist Ann Feeney. Marketers, PR professionals and advocacy groups need to move beyond the traditional […]
Mar 6, 2014
Building Brands Through Relationships: Q&A with Ed James, Cornerstone PR
We were thrilled to chat with Ed James, president and co-founder of CornerStone PR Division, about his perspectives on today’s PR […]
Feb 27, 2014
Why Does ‘Content Marketing’ Matter?
Content marketing is nearly ubiquitous, but marketing experts can't find a consensus definition for what it is. Should marketers and PR pros care if 'content marketing' remains undefined?
Feb 26, 2014
Startups & Small Biz: 5 PR Tips from an Entrepreneur
As a lover of both the culinary and business worlds, Reggie Milligan started his career as a chef before finding […]
Feb 21, 2014
The Social Games: An Analysis of #SOCHI2014
Reporting Specialist Brittney Lane contributed to this post. The 2014 Winter Olympics will come to a close on Sunday, and […]
Feb 14, 2014
10 Reasons We Love PR Pros
This post is by Cision staff. In the spirit of Valentine’s Day, we’re curving our Cupid’s bow and targeting public […]
Feb 11, 2014
Four Rules for Telling an Effective Video Story
Video content is a crucial part of your brand’s strategy. In addition to the search benefits (YouTube is the world’s […]
Feb 6, 2014
What’s the State of the Media?
For our newest findings, check out the State of the Media 2016 Report! The media continued its lightning-fast evolution in […]
Feb 3, 2014
Which Brands Will Medal at Sochi?
The Sochi Winter Olympics are right around the corner. Expect to see some of the best PR and marketing practitioners […]
Feb 3, 2014
PR Tips from Guinness World Records’ Senior PR Manager
From the world’s tallest man to the world’s longest moustache, Guinness World Records’ holds the world’s most fascinating factoids. We sat down […]
Jan 31, 2014
Epic Super Bowl Leaves Social Media Audiences in the Balance
Seahawks or Broncos? See which team and players fans are rooting for based on social buzz and sentiment analyzed by the Vocus PR Suite.
Jan 20, 2014
Professional Development: Resources To Step Up Your PR Game
The public relations industry moves quickly. To keep pace and grow, you can count on a number of professional development […]
Jan 10, 2014
Focus on Quality over Quantity When Pitching
This is a guest post by Anne Isenhower, national media relations consultant. Those of us in PR often come across […]
Jan 6, 2014
2014: What Will It Bring Your Professional Life?
Whether or not you believe in resolutions, the new year gives us a fresh slate and motivation to review […]
