PR
Dec 12, 2011
Salon Cuts More Hair Thanks to Social Marketing
American poet and essayist Ralph Waldo Emerson once said, “All life is an experiment. The more experiments you make the […]
Dec 9, 2011
Links We Love: Weekend Reads!
It happens to us every week…a ton of great reads are published to the web, we bookmark them in hopes […]
Dec 2, 2011
The Nine Qualities of a Great PR Pro
Not all PR Pros are created equal.
Many people claim to be great at PR, but not everyone truly is. Genuinely talented PR pros have a few specific qualities that the average pro doesn’t. They know what stories to pitch, their press releases are top notch and they have media connections to spare.
Read on to learn about some of the characteristics that can make the difference between a PR rep and a PR pro.
Dec 2, 2011
PR News Roundup 12/2/11: 5 PR Blog posts You May Have Missed
It’s time for my weekly round-up of the best blog posts I have seen around the web last week! It’s […]
Nov 28, 2011
Deirdre Breakenridge Guest Video: My Vocus Webinar
A new kind of PR champion is emerging, says PR2.0 author Deirdre Breakenridge. As social media continues to change our industry, the most switched-on PR leaders are discovering eight new techniques and practices that will put them ahead of the game. Deirdre’s hosting her own Vocus Webinar on Wednesday, December 7th, to share all eight techniques – for now, though, here she is with a video taster of what’s in store.
Nov 18, 2011
Facebook Changes – Trending Topics
Trying to find the right equation for your online marketing? The magic formula for everything from creating blogs and expanding […]
Nov 16, 2011
5 tips for getting your story noticed
This is a guest post from Jason Kintzler, Founder of PitchEngine. This post was originally published on New Media Cowboy. […]
Nov 14, 2011
Blogger Relations 101: Five Questions for Blogging Expert Gini Dietrich
Blogging expert Gini Dietrich will be the first to tell you: earning coverage on an industry blog can be a boon for your business. But she'll also tell you: earning coverage is far from easy. It takes hard work, relationship building, a bit of schmoozing and a whole lot of time and research. In a recent interview with Vocus, Gini shared a bunch of tips that will help.
Nov 14, 2011
Daily Media Updates: Staying on top of the changing media landscape
This is a guest post from Gina Goodman, Supervisor of Media Research at Cision. When I’m out with my friends […]
Nov 11, 2011
PR News Roundup 11/11/11: 5 PR Blog posts You May Have Missed
It’s time for my weekly round-up of the best blog posts I have seen around the web last week! Here’s […]
Nov 10, 2011
Five Reasons Why PR Pros Matter, No Matter What
Let’s face it: people make assumptions, and public relations helps quell assumptions made about you and your business. For instance, because of the famous Jaws film franchise most of us see sharks as vicious, stop-at-nothing man-eaters. In reality, roller coasters, hot dogs and lightning kill more people every year. If only sharks had realized the value of hiring a good PR team.
Nov 2, 2011
B2B Best Practices with Ken Rosen on #PRWebChat This Week
We’re chatting about B2B marketing basics for your biz with Ken Rosen, managing partner at Performance Works on #PRWebchat tomorrow! We’ll […]
Oct 28, 2011
Links We Love This Week: Halloween Weekend!
We’ve got some helpful posts and a few sprinkled with some Halloween-themed humor in this week’s round-up of PR, marketing […]
Oct 28, 2011
#VocusChat Recap: Shonali Burke on Listening in Social Media
For this week's fun, educational dose of #Vocuschat, we chatted with Shonali Burke, PR and social media strategist and author of the Waxing UnLyrical blog. Our discussion focused on listening in social media and the important of subtext: listening not only what is said openly, but also what is not being said, or said 'between the lines'. It was a very lively discussion and Shonali had plenty of great ideas to share. Here are some key takeaways that she shared with us...
Oct 28, 2011
PR News Roundup 10/28/11: 5 PR Blog posts You May Have Missed
It’s time for my weekly round-up of the best blog posts I have seen around the web this week! Here’s the […]
