PR
Sep 27, 2012
Five Clever Ideas for Savvy PR pitches
Reporters can easily get 50 to 100 pitches a day in their inbox. That’s a lot of mail and they can’t possibly read and respond to it all – so your pitch needs to stand out. While it’s important for you to have a solid story and a better news hook, you also need a clever way to earn their attention. Here are five recent pitches that really did the job.
Sep 25, 2012
29 Holiday Gift Guides You Could Be Pitching Right Now
The average person sees Halloween decorations take over a department store after Labor Day and thinks, “Already?” But PR and […]
Sep 21, 2012
Five Marketing Links We Love: Facebook, Fake Followers and Doritos
Buying fake followers may grow your numbers, but it doesn’t help you build influence. For most businesses, a smaller, tightly-knit network of engaged followers is the way to go. Find out how to get one and much more in this week’s Five Marketing Links We Love.
Sep 12, 2012
Weekly Feature for Fashion & Beauty Fanatics: Q&A with Brenda Clevenger
CisionNavigator’s Fashion & Beauty Buzz e-newsletter goes out today and this week we chatted with Brenda Clevenger from Midlife Mona Lisa, […]
Sep 10, 2012
Give Your PR and Social Media A Facelift With These 3 Tips
For those small business marketers who feel their PR and social media efforts have lost their luster, we’ve got a […]
Sep 7, 2012
Marketing Links We Love: Audits, Content and a $1.3 Trillion Prize
In content marketing, you have to give customers the information they want, how they want it. In this week’s Five Marketing Links We Love includes our very own Peter Shankman's rules for creating online content that drives customers to your business – not away. Check it out!
Sep 6, 2012
How to Find and Contact Journalists Online
Wondering how you can get your business noticed by a certain journalist or blogger? New research shows that reporters visit roughly three social media channels for each article they research. Here’s how to reach them there.
Sep 5, 2012
Weekly Feature for Fashion & Beauty Fanatics: Q&A with Melissa Poster
CisionNavigator’s Fashion & Beauty Buzz e-newsletter goes out today and this week we spent time with Melissa Poster, blogger at […]
Sep 4, 2012
4 content marketing stats from around the Web #cmworld
The Content Marketing Institute’s annual tradeshow, Content Marketing World, begins today in Columbus, Ohio. In honor of the event, we […]
Aug 30, 2012
SEO PR: Five SEO Tips Every PR Pro Should Know
SEO is becoming more and more important for PR. As a PR pro, I’m fortunate I’m surrounded by people like our own in-house SEO like Scott Benson, who wrote this must read post on analytics for pitching, and the fine people at TopRank who have written a large body of content on PR and SEO for PR pros. Here are a few essential lessons that I can share.
Aug 29, 2012
Weekly Feature for Fashion & Beauty Fanatics: Q&A with Jené Luciani
CisionNavigator’s Fashion & Beauty e-newsletter goes out today and this week we spent time with author and all-around style guru […]
Aug 28, 2012
Six Time Management Tips from PR Pros, for PR Pros.
PR execs have the seventh most stressful job in America for 2012, according to CareerCast. That’s not surprising when the job often involves an endless stream of news releases, media pitches, internal communications, crisis communications, and in most organizations today, social media. To help you alleviate some of that time management stress, here are six time tips by PR pros, for PR pros.
Aug 27, 2012
Everyone Could Use Public Relations
Today’s blog is a guest post by Michelle Garrett of Garrett Public Relations. In my work as a PR specialist, […]
Aug 20, 2012
11 Marketing and PR Boards to Follow on Pinterest
Shiny and new yes, Pinterest has caught the eye of many a marketer looking to extend the reach of their […]
Aug 17, 2012
Webinar Alert: UnPitching: How “Not to Suck” at Pitching the Media
If you’ve been wondering how to perfect your pitches to get your biz in front of the media, we’ve got […]
