pitching
May 26, 2011
Andrew Sussman – Executive Producer, PRI’s The World
This global-minded executive producer discusses the transformation of an international radio news magazine for an American audience and keeps an open mind about the future.
May 12, 2011
Pitching Blogs: Tips from a Blogger/Editor
Bloggers don’t answer to editors, they don’t have deadlines, and they have different goals than reporters. Some post a couple of […]
Apr 11, 2011
Pitching TV: Tips from a Host/Producer
This is a guest post from Yvette Pistorio, Senior Supervisor of Media Research at Cision. We all know journalists hate […]
Apr 7, 2011
Generating media, marketing and PR buzz with pro Adam Singer
Have you heard of The Future Buzz? It’s a blog about web marketing/PR strategies, spreading buzz in the social web […]
Mar 30, 2011
6 free and indispensable sites to fuel your PR jet pack
(Photo – Flickr Creative Commons: jurvetson) Traveling to infinity and beyond with your PR plans? You’ll need some fuel for […]
Feb 24, 2011
Why PR pros need a content strategy
Every year around this time, Vanity Fair comes out with its Oscars issue to coincide with the glitzy and glamorous awards ceremony […]
Feb 23, 2011
HOW TO: Be a PR Ninja
(Photo – Flickr Creative Commons: R’eyes) Agile. Stealthy. Available at any opportunity. Always succeeds. Retreats unscathed. These are the characteristics […]
Feb 14, 2011
Cheat Sheet: How to Pitch a National Journalist
Our latest installment of pitching tips comes from the Help a Reporter (HARO) conference call with Peter Shankman and four […]
Jan 26, 2011
10 media pitching tips for new entrepreneurs
An entrepreneur sent me this question privately on LinkedIn and since the topic is relevant for everyone, I thought I’d […]
Jan 24, 2011
Pitching Basics – Rules of Engagement
Flickr:timtak (Creative Commons) So you have a great story idea or new product and you want the world to know […]
Jan 6, 2011
The New PR: Super Responsibility, solid research & the equity of relationships
Celebrating (or something like that!) a half decade of bad pitches It was early 2006: Biz Stone was working at […]
Sep 29, 2010
Press Release Optimization for Search Engines: Getting more bang for your word count
This post was written by Laurie Mahoney, Product Marketing Manager for CisionWire, Cision’s new press release distribution service, and Brandon […]
Jun 30, 2010
Gift Guide Editorial Opportunities are Knocking
Magazine staffers consistently say the product section is a prime place to score coverage, and that means the annual holiday […]
Jun 24, 2010
Elina Furman – Blogger, Family Style
This mom media mogul looks to reach her audience from every angle
