pitching
Nov 2, 2012
The HARO Limelight Series (HLS)- Erica Sandberg, Reporter
Welcome to the HARO Limelight Series (HLS), where we will highlight either a reporter or source who has had success(es) […]
Oct 11, 2012
Jeff Madrick – Columnist, Harper’s Magazine
Jeff Madrick, a prolific and widely published thought leader in business and economics, discusses his new column in Harper's Magazine.
Oct 9, 2012
16 More Holiday Gift Guides You Could Be Pitching Right Now
Two weeks ago we featured a list of 29 holiday gift guides soliciting product submissions via our free social networking […]
Sep 25, 2012
29 Holiday Gift Guides You Could Be Pitching Right Now
The average person sees Halloween decorations take over a department store after Labor Day and thinks, “Already?” But PR and […]
Sep 6, 2012
How to Find and Contact Journalists Online
Wondering how you can get your business noticed by a certain journalist or blogger? New research shows that reporters visit roughly three social media channels for each article they research. Here’s how to reach them there.
Aug 23, 2012
How to Monitor Pitch Performance with Google Analytics
When you send a media pitch via HARO or email, you don’t have to simply guess when to follow up. By using Google Analytics and some simple campaign tagging, you can set up alerts that tell you when a journalist has checked out the links in your pitch. Here’s how to do it.
Aug 17, 2012
Webinar Alert: UnPitching: How “Not to Suck” at Pitching the Media
If you’ve been wondering how to perfect your pitches to get your biz in front of the media, we’ve got […]
Aug 9, 2012
Tactical Patience: The Counterintuitive Art of Giving Good Pitches Time
A few weeks ago, I received a note from a reporter responding to a pitch I sent using Help A Reporter Out more than a year ago. This person now had a different story in mind, was in a crunch for time, and wanted to know if I could help. Events like this have happened many times in my career. I find a story angle that’s relevant and timely, draft a pitch with a personal note to a reporter and nothing happens – in the short term, that is.
Jul 13, 2012
PR News Roundup 7/13/12: 5 PR Blog posts You May Have Missed
It’s time for my weekly round-up of the best blog posts I have seen around the web this past week! […]
Jun 29, 2012
PR News Roundup 6/29/12: 5 PR Blog posts You May Have Missed
It’s time for my weekly round-up of the best blog posts I have seen around the web this past week. […]
Jun 25, 2012
Christmas Comes Early When Pitching Holiday Gift Guides
This is a guest post from Liam Donoghue, Manager of Print Media at Cision. If you’re anything like me, just […]
Jun 14, 2012
PR News Roundup 6/15/12: 5 PR Blog posts You May Have Missed
It’s time for my weekly round-up of the best blog posts I have seen around the web this past week! […]
May 4, 2012
PR News Roundup 5/4/12: 5 PR Blog posts You May Have Missed
It’s time for my weekly round-up of the best blog posts I have seen around the web this past week! […]
Apr 26, 2012
Mom’s the word at Seek Or Shout
And why shouldn’t it be? With Mother’s Day a little less than two weeks away, many mom bloggers are using […]
Apr 5, 2012
Anne Oakley – Senior Director for Program Enterprises, CMT
CMT Program Enterprises director discusses her newly added duties with the radio team, and how the country music network has integrated digital media into their platforms.