pharma
Dec 30, 2015
4 Things Big Pharma Can Do About Medical Marijuana
Twenty-three states plus the District of Columbia have legalized the use of medical marijuana. In early November, Ohio voters rejected […]
Sep 3, 2015
The Influence of Influencers: Ways Healthcare Brands Can Leverage Their Impact
What role have influencers had in the vaccine debate and what should healthcare brands consider before aligning with influencers? Get the latest data and insights.
Aug 4, 2015
How Politics Redefined the Vaccine Debate
It seems that no topic, however far afield from their area of expertise, is off-limits for U.S. presidential candidates. Running […]
Apr 29, 2015
Dissecting Publicity’s Impact on Pharma Companies
Pharma falls into that unenviable category of, ‘we love to hate them.’ These are companies making life saving and pain […]
Jan 10, 2014
Best practices to alleviate FOMO in social media listening for pharma
Pharmaceutical companies have come a long way when it comes to social media, and most companies have acknowledged that there […]
Jan 9, 2014
The Benefits of Social Listening for Pharma Companies
There are great opportunities for pharma companies to accelerate innovation and build community through social media. One of the most […]
Dec 26, 2013
Adverse event reporting: What pharmaceutical companies need to know
Too often we hear from pharmaceutical companies that they see the benefits of social media, but they are resistant to […]
Aug 2, 2011
Is the Return Greater Than the Risk for Pharma Companies’ Investing in Social Media?
While social media takes over what sometimes feels like every aspect of our lives, the pharma industry is facing some […]
