owned data
Jul 9, 2014
Heard on the street: 3 ways to harness insights for great A/B split testing
Marketing folks, especially analysts and content developers, care deeply for the coveted A/B split test. Why? A/B testing provides a […]
Mar 26, 2014
Why Owned Data + Social Intelligence Are Poised To Transform 1:1 Marketing
It’s astounding to see the revolutionary progress of social media as a business practice in the past three years. It […]