Ogilvy

Social media strategies for 2014

Well, it is that time of year again. Everyone is making predictions about 2014 – specifically, about the key social […]

Sentiment analysis and customer satisfaction: Advocacy counts!

On October 16th, we had the opportunity to conduct a webcast with a guest speaker from Ogilvy – SVP Irfan […]

Building a Brand That Drives Passion – What Marketers Need to Know (#Infographic)

Most marketers would agree that brand advocacy programs are a good idea.  The ultimate challenge is finding and nurturing customers […]