negative brand perception
Aug 12, 2015
How to Handle a Negative Tweet About Your Brand
If you’re paying attention to what’s being said about your brand on Twitter, you’re staying on top of both the […]
Apr 28, 2014
Negative brand perception: How social media segmentation and monitoring uncover clues
Experiencing persistent negative perceptions is not uncommon for a brand. To uncover the reasons for them, companies often look at […]