media relations
Oct 6, 2015
How to Prepare for the Big Interview: Q&A With Brad Phillips
When your company secures an interview with a major media outlet, you may feel the urge to celebrate. Getting media […]
Oct 5, 2015
What to Include in Your Email Pitch
More journalists are using social media, but email remains their preferred method of communication. Include these three key pieces of information in your pitch.
Sep 17, 2015
#HAROConnects With Chicago Tribune: Top 10 Pitching Tips
On Tuesday, HARO (Help A Reporter Out) hosted a Q&A panel at the Cision headquarters in Chicago that featured three […]
Sep 1, 2015
The 3 Biggest Media Mistakes Top Executives Make
Not even executives are perfect, especially when it comes to media interviews. Ace your next interview with Brad Phillips' advice tailored to the C-Suite.
Jul 2, 2015
Has the Digital Age Affected the Impartiality of the Press?
[Impartiality] is to be distinguished from balance (the allocation of equal space to opposing views) and objectivity (by which journalists […]
Jun 29, 2015
The Implications of the Growth of Social News
This is a guest post by Jeremy Bamidele, a brand strategist, publicist and adjunct professor at Rancho Santiago Community College District. […]
Jun 17, 2015
Digital Newsrooms: USA Today Talks Mobile & Social
In a world where people rely more and more on their mobile devices to get them through the day, newsrooms […]
May 13, 2015
#InnovateNow With Michael Smart: Keys to Impactful Pitches
The proliferation of owned media. The democratization of voice through social. Media’s evolving landscape. New ways to accurately measure and […]
Apr 14, 2015
4 Media Relations Tips to Live By
Since the start of public relations, media placements have been the holy grail of PR success. However, with shrinking newsrooms […]
Mar 12, 2015
PR Tips From The Blacklist: How to Accomplish Your Media Mission
As an ardent fan of NBC’s The Blacklist, I enjoy the great zingers provided by the character Raymond Reddington (played by […]
Mar 11, 2015
Infographic: What’s the State of the Media?
For our newest findings, check out the State of the Media 2016 Report! If you made the safe bet that […]
Feb 23, 2015
7 Ways to Build Better Relationships With Journalists
When describing the concept of slow PR, Christopher Penn explains that the goal is “to create as much of a relationship […]
Feb 8, 2015
4 Things to Know About Media Outlets Before You Pitch
Successful pitching can lead to earned media placements, brand awareness among your target audience and, ultimately, sales. But in order […]
Feb 5, 2015
How to Find the Right Journalist to Pitch
When it comes to finding journalists, reporters and bloggers who are interested in sharing your company news with their audience, […]
Jan 21, 2015
You Catch More Flies With Honey Than Vinegar
The other day a Facebook friend posted the old saying, “You catch more flies with honey than you do with […]
