media pitches
Aug 15, 2017
Why Social Shares Are Key to Pitching Media
The mantra in the newsroom used to be, “If it bleeds, it leads.” Today’s new buzz phrase is, “If it’s shareable, it’s airable.” Social media is becoming a dictating force in all aspects of marketing and PR.
Jul 23, 2014
Turn Pitches Into Publicity With 4 Journalists’ Tips
When it comes to getting a reporter's attention, many PR folks find it near impossible to stand out. Four reporters share their secrets for how to create standout pitches that are likely to deliver publicity.