media monitoring
Sep 28, 2009
Google Sidewiki – Decentralizing web authority
What happens when you let everyone have a voice on every page of the web? Google Sidewiki may be one […]
Mar 10, 2009
Mainstream Media In Sync With Blogs During Skittles’ News Surge
Blogs Have Local Color, But Storylines Transcend Media Types As Jay reported here last week, Skittles’ controversial move to change […]
Mar 3, 2009
Are reporters really Twitterpated about Facebook?
This post is written by Cision guest blogger Annette Arno. Annette is a Research Director and analyzed the survey data and prepared […]
Feb 18, 2009
Social metrics: which ones matter?
A new effort to define online influence in terms of sharing is taking root In the early days of the […]
Feb 9, 2009
How well does media coverage follow trends in social networking?
Social networks enjoy volumes of media coverage that reflect their actual popularity surprisingly well As media outlets seek out ways […]
Jan 26, 2009
The future of newspapers: point, counterpoint
This post is written by Cision guest bloggers Ruth McFarland and Nicole Duhoski. Ruth is the Senior Vice President of […]
Jan 20, 2009
Will Twitter be the platform that unites journalists and PR pros?
Media relations professionals and journalists can enjoy an authentic and mutually beneficial interaction on Twitter – but will they? The media […]
Dec 22, 2008
How using Web traffic for media monitoring could evolve in 2009
The challenges of counting heads to measure your online presence By Jay Krall Web metrics have long been crucial to […]
Dec 11, 2008
The future of the Semantic Web? It’s already here
An expert weighs in on how Web 3.0 is about to make media monitoring easier For public relations professionals, finding […]
Nov 25, 2008
Is there a right way to promote your mentions on Digg?
Only as part of a larger mix of compelling content The social news site Digg has come a long way […]
