media analysis
Jan 24, 2017
Prove Press Release Success With These 3 Key Factors
Press releases have been a primary tool in PR professionals’ arsenal for years. But most still don’t know how much their press releases are worth. With the right strategy, you can measure your press releases’ success more effectively and prove how valuable they are to your business.
Dec 20, 2016
Study: The Dark Side of the Gig Economy
Media analysis can provide insights into the trends and affinities of population groups. It can also highlight discrepancies in how the media portrays and issue versus how the public actually discusses it. Cision has partnered with the Rockefeller Foundation to create three media analyses: First in this series is a review of the Independent Workers of America and their discussions about finding work, the gig economy and fears about retirement.
Feb 27, 2014
The Oscars: Most Popular In the Media
Are you ready for The Oscars? In its 86th year, these awards have long been a top event for the […]
Jan 16, 2014
The Low-Down on Gamification
This is a guest post by Amy Lipton, senior vice president of Sepaton, Inc. We live in a world where […]
Feb 13, 2013
Which Media Outlets’ Audiences Are Most Social?
Media Statistics Specialist Amanda Yang contributed to this report. Remember when communication methods consisted of interactions over telephone lines or […]
Jun 19, 2012
UK Blog NeverSeconds’ dinners stopped by Argyll & Bute Council
This blog post originally appeared on the Cision Blog UK and is written by Jake O’Neill, editorial coordinator for Cision […]
Sep 16, 2011
PR News Roundup 9/16/11: 5 PR Blog posts You May Have Missed
It’s time for my weekly round-up of the best blog posts I have seen around the web this week! Here’s the […]
Aug 19, 2011
PR News Roundup 8/19/11: 5 PR Blog Posts You May Have Missed
It’s time for my weekly round-up of the best blog posts I have seen around the web this week! Here’s […]
Jul 11, 2011
PR News Roundup 7/11/11: 5 PR Blog Posts You May Have Missed
It’s time for my weekly round-up of the best blog posts I have seen around the web last week! Here’s […]
Jun 10, 2011
Who Needs PR Measurement? – A Video Chat with Cision Global Analysts’ K.C. Brown
Yesterday, Cision announced Cision Global Analysts, a business unit that will deliver custom research and strategic insights based on analysis […]
Jun 1, 2011
Is Big Apple Watching You? Silently?
This post was written by Phil Kam, Cision Analysis’ director of new services who is integrating social media analysis into general […]
May 18, 2011
The changing fundamentals of PR measurement: 2011 AMEC European Summit on Measurement
We’ve covered the impact of social media on the media and public relations industries many times on this blog. As […]
May 10, 2011
CisionPoint Spring 2011 Release
This is a guest post by Vanessa Bugasch, SVP of Global Marketing & Product Marketing, Business Development at Cision. Ever […]
Apr 14, 2011
Old automated PR Value metrics are hard to kill in a global organization
This is a guest post from K.C. Brown, General Manager of Cision Global Analysts. Like most PR researchers, I was […]
Sep 16, 2010
A Bedbug Outbreak in Social Media
This post was written by Phil Kam, Cision Analysis’ director of new services who is integrating social media analysis into […]