Marketing
May 4, 2013
Vocus Adds Mad Woman to Demand13 Lineup
We’re thrilled to announce that actress Elisabeth Moss, who plays successful copywriter Peggy Olson on the AMC television show Mad […]
May 2, 2013
Actress Elisabeth Moss Joins #Demand13 as Keynote Speaker!
Elisabeth Moss, who plays Peggy Olsen on AMC’s Mad Men, will be our closing keynote on day one of Demand Success, the Vocus conference on Thursday, June 20th.
May 2, 2013
The New Rules of Email Marketing
Are your email campaigns not delivering results? Outdated “best practices” might be holding you back, says DJ Waldow, co-author of The […]
May 1, 2013
PR & Marketing Wins, Moves & Other News
Here is our roundup of new talent, account wins and other PR and marketing industry news. Read below to find out about […]
May 1, 2013
No Secrets, No Shortcuts with Seth Godin
The connection economy doesn’t respond well to industrialized, scalable, impersonal approaches. It demands a completely different approach to work: one […]
Apr 29, 2013
Think Like a News Editor for Content Marketing Success
Blogging and social media offer marketers the opportunity to publish their own content to attract customer attention, as well as […]
Apr 24, 2013
Why your Personal Brand matters… and not just to you
Social media has given each of us the ability to easily elevate our own personal brand and find a voice […]
Apr 22, 2013
Three Ways to Attract Customers
Communicators rely on outbound or ‘push’ marketing strategies to generate sales leads. However, customers are inundated with countless advertising messages […]
Apr 19, 2013
Building a Brand Community? Cast a Wide Net.
Every company out there knows they need to build a brand community, says community management expert Sarah Robinson - but not everyone knows how to build a successful one. This piece of advice will help.
Apr 15, 2013
3 Corporate Buzzwords You Should Use in 2013 (And Three You Probably Shouldn’t)
This post is by Michael Perulli, account executive at Cision. Each year, industry professionals coin new terms and phrases to […]
Apr 10, 2013
Turn Buzz Into Business!
Buzz doesn’t pay the bills. But it can lead to business acquisition. Do you know how to make buzz convert […]
Apr 8, 2013
5 Ways to Engage and Reward Loyal Customers
When devising new business growth strategies, consider the “80/20” rule. Often, 80 percent of revenue comes from just 20 percent […]
Apr 2, 2013
Do Nice Brands Finish First?
The most effective social media marketing is free. Do small things that delight your customers, and you’ll create an army […]
Mar 28, 2013
Free Webinar! Pinterest: Marketing’s New MVP
Did you know that Pinterest delivers more web referrals than Google+, LinkedIn and YouTube combined? Pin down your perfect strategy […]
Mar 27, 2013
How many online reviews does your business have?
You probably need more. When choosing a business to buy from, customers search for reviews by other customers. If you […]