Marketing

Marketer Insight: MapR CMO talks Successes, Strategy

After inviting MapR Technologies to tell our audience about How Big Data is Changing PR, we knew they were the […]

What the heck is content curation?

You’re probably already doing it. Content curation is the practice of reading, vetting and reposting content published by others for […]

Why Your Business Can’t Survive Without PR and SEO

This is a guest post by Chelsi Stenger, search media networker at Relevance. Historically, PR and SEO have worked in parallel […]

Have you planned your agenda for Content Marketing World? #CMWorld

CMI’s Content Marketing World is just two weeks, five days and 20 hours away. Are you planning to attend? Cision’s […]

8 Foursquare Tips for Boosting your Business

With more than 30 million users and 3 billion check-ins, Foursquare’s community is robust and growing. Just like any platform, […]

Three Tips for In-Store Facebook Marketing

Thirty eight percent of smartphone owners research products while in physical store locations. If you own a brick-and-mortar business, this offers […]

Brand Evangelists [VIDEO]

Word of mouth now creates trust in brands more effectively than any other marketing method. Brands with evangelical supporters develop third party validation and become trusted sources.

Creative Marketing Campaigns To Inspire Your Efforts

The Pew Research Center’s Internet & American Life Project reported today that 72 percent of online adults use social networking […]

Personal Branding: Self-Marketing for Marketers

A strong personal brand increases your own opportunities, as well as helping your organization's visibility and online presence. Have you started work on yours yet?

Brand Yourself Better – Free #VocusWebinar with Stacey Miller

Okay, this is pretty cool, and also very humbling – I’ve been asked to host my very own #vocuswebinar on […]

Social Media Strategy: A Look at an Influencer’s Approach

This is a guest post by Emanuele Breccia, social media manager for Entertainment Fusion Group, CEO and founder of Breccia Social Media […]

Four Social Media Metrics Worth Measuring

Whatever the goal of your social media marketing—awareness, engagement, web traffic, influence or share of voice—you need insightful metrics to […]

Content Marketing for PR eBook

If you’re not actively practicing content marketing, you’ve probably at least heard of it. It has the same type of […]

Get SMART with Social Media Measurement

One of the biggest obstacles to social media marketing success is a failing to effectively measure results. Overcome this challenge […]

10 Tips to Mastering the Subject Line

If eyes are the windows to the soul, then subject lines are the path to successful email marketing. Romantic, huh? […]

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