Marketing
Feb 4, 2013
What Marketing Opportunities Are You Missing?
Once a month, I get a shiny magazine filled with products from one of my favorite beauty stores. This paid media […]
Jan 31, 2013
PR & Marketing Wins, Moves and Other News
This is a guest post from Sam George, intern on Cision’s social media team. Here is our roundup of new talent, […]
Jan 30, 2013
Strengthen Your Strategy With a Split Test
We’ve all heard the old adage, “If at first you don’t succeed, try, try, try again.” It’s a nice sentiment, […]
Jan 29, 2013
Market Re-Search: Unlock Search’s Hidden Business Benefit!
Want to double the value of your search marketing? Discover how search provides access to the best market research available […]
Jan 29, 2013
Could content marketing finally drive the convergence of paid, earned & owned media?
It doesn’t seem like over four years since Forrester took the first stab at defining paid, earned and owned media. […]
Jan 25, 2013
Take Advantage of the Gamification Wave
This post is by Gina Joseph, social media community manager at Cision. Engagement—it’s the holy grail for marketers, PR pros […]
Jan 24, 2013
Attend the Marketing and PR Conference of the Year, Free.
Every year our parent company, Vocus holds a marketing and PR conference chock-full of sessions from thought leaders like Peter […]
Jan 24, 2013
4 Steps for creating engaging content
Creating engaging content is the #1 challenge facing content marketers today. If you’re currently part of the 41% below, you […]
Jan 16, 2013
PR & Marketing Wins, Moves and other News
This is a guest post from Sam George, intern on Cision’s social media team. Here is our roundup of new talent, […]
Jan 14, 2013
Reddit: Where Brands must “Earn” Media
Reddit could be considered the Wild West of social media sites for PR practitioners and marketers. Compared to others, Reddit […]
Jan 13, 2013
Three Do’s and Don’ts for Using Humor in Marketing
The key to building customer relationships and brand loyalty is meaningful interaction. But with so much marketing noise out there, […]
Jan 10, 2013
Creating popular content to lift less popular content
Content is king. But what if your content is so niche-specific that your potential audience is relatively small? How do […]
Jan 9, 2013
2013 Marketing Calendar: The Top 20 Holidays to Plan Ahead For
When planning your marketing, knowing what lies ahead is half the battle. To help your publicity and social media schedule really shine in 2013, here’s our list of the top 20 U.S. holidays to plan ahead for this year.
Jan 9, 2013
Near Field Communication: Technology Trend Prediction for 2013
This is a guest post from Murewa Olubela, a recent public relations and creative writing graduate from the University of […]
