marketers
Mar 19, 2014
Now is the most exciting time for market research
During a Kantar Twitter Workshop event, Larry Friedman, the Chief Research Officer at TNS, shared his excitement about the value […]
Mar 10, 2014
What did you learn from the Sochi games?
According to Salon, viewership of the Sochi Olympics was down over 10% versus the 2010 games record setting performance. While […]
Feb 28, 2014
Marketing adopts the agile social approach
Companies need a strong social media presence to survive and grow — to do so, brands are beginning to capitalize […]
Oct 24, 2013
Social signals help marketers unlock value of big (and small) data
The idea of big data is appealing – want to uncover hidden patterns about customer behavior, predict the next fashion […]
