journalists

Why PR pros need a content strategy

Every year around this time, Vanity Fair comes out with its Oscars issue to coincide with the glitzy and glamorous awards ceremony […]

What exactly is #journchat? PR pros and journos unite on Twitter

While some people are watching the drama of Dancing With the Stars on Monday nights, there’s a whole different world […]

Celebrating the PR superhero

Today’s guest blogger is Andrée Beckham, Vice President, Marketing & Public Relations for Cision. Batman. Superman. Wonder Woman. Captain America.  […]

How much do PR professionals and journalists need each other?

Urban legend will tell you that journalists and PR professionals have a contentious, you-need-me-more-than-I-need-you relationship. For all the horror stories […]

Targeting the Media Q&A

Last week, I presented Targeting the Media, a free Cision webinar, with Senior Vice President of Global Marketing and Product […]

Targeting the Media Q&A

Last week, I presented Targeting the Media, a free Cision webinar, with Director of Media Research Valerie Lopez. The webinar […]

Does tweeting make you a journalist?

Defining the new journalist Last week I was reading a press release I received from Ad.ly, a Twitter platform that […]

Are reporters really Twitterpated about Facebook?

This post is written by Cision guest blogger Annette Arno. Annette is a Research Director and analyzed the survey data and prepared […]

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