journalist
Mar 29, 2017
Infographic: How to Target and Engage Journalists
Brand leaders must refine their focus and better target their outreach to influencers if they expect better results with their earned media campaigns.
Mar 21, 2017
Infographic: Key 2016 Events That Shaped the Media Industry
The Cision 2017 State of the Media timeline infographic includes some of the major events and announcements that shaped the current state of the media.
Oct 21, 2013
Four Ways to Ditch the Traditional PR Pitch
Journalists are bombarded with pitch emails every day. To earn coverage across important industry publications, you need creative ways to […]
May 22, 2013
Six Ways to Strengthen Your Story Pitch
Reporters and bloggers are inundated with news tips and story ideas every day. How can you make your news stand […]
May 18, 2012
PR News Roundup 5/18/12: 5 PR Blog posts You May Have Missed
It’s time for my weekly round-up of the best blog posts I have seen around the web this past week. […]
Feb 7, 2012
The Journey of an Online Press Release
Online press releases have marathon-ready legs when it comes to reaching the far corners of the internet. Incorporating the right […]
Jan 12, 2012
Functionality vs. Creativity in Press Releases: Which Do You Choose?
There’s a new battle raging in the world of online news releases: the battle between a release that is traditionally […]
Oct 20, 2011
Tips for TV Media Coverage: Pitching 101 on #PRWebChat this Afternoon
Take it from a former TV news producer herself: it isn’t easy pitching TV media. But Julie Holley, now managing […]
Jun 27, 2011
Cheat Sheet: How to Pitch a National Journalist Part 2 – TV Edition
Just one mention on a nationally syndicated television show can blow your company into the stratosphere – it can increase […]
Nov 10, 2010
Are journalists and influencers two separate groups?
Jon Stewart, who regularly spoofs real news programs on the Daily Show, was recently named by AskMen.com as the most influential […]