Jeff Bliss

Who Will Win the World Cup? Marketers.

Though no one knows who will take home the World Cup trophy, one group has already won: marketers. Sports and events marketing is a huge opportunity for all brands...not just the biggest corporations.

Social Sochi: Social Media Takes Gold at the Olympics

The thrilling Sochi Games have ended, but this may be remembered as the Social Media Olympics. Athletes, sponsors, the USOC and more joined in the social fun. Demand Success speaker Jeff Bliss breaks down the results.