integration
Oct 30, 2013
Three Ways to Integrate Into Customers’ Lives
As the volume of marketing content increases, smart brands are creating more natural campaigns that fit seamlessly into people’s experiences. This […]
Feb 29, 2012
Top 5 Challenges of Social Data Integration, Part 4
The benefits of integrating social data into your existing business CRM data are tangible and plentiful. Social media is powerful, […]
Feb 22, 2012
Top 5 Challenges of Social Data Integration, Part 3
Today’s companies understand the importance of listening to their customers and value social media’s role in the listening process. But […]
Feb 17, 2012
Top 5 Challenges of Social Data Integration, Part 2
Transforming your company into a Social Enterprise to be as social as your customers are can reap huge rewards. But […]
Feb 9, 2012
Top 5 Challenges of Social Data Integration, Part 1
We’ve talked previously about the benefits of integrating social data with your systems of record to connect social data to […]
Feb 2, 2012
Greatest Social Media Pitfall
Social media data is a valuable source of enterprise-wide feedback for businesses that are savvy enough to leverage it. Social […]
Jan 9, 2012
Social CRM – It’s Not Just Hype
What is Social CRM and all the hype around it? According to Wikipedia there are many varying definitions of the […]
Feb 2, 2011
Why Social Media Success Will Not Be in a Silo
When American humorist Arnold Glasow said, “Only a strong tree can stand alone,” it was in a world where social […]
Jan 31, 2011
St. Thomas Goes Social
This post was written by Kevin McFall, Vice President of Global Business Development for […]
Jan 27, 2011
Social-Traditional Combo:Tips to Maximize Lead Gen Efforts
Today’s post in our Social Resolutions for 2011 series is about integrating social media with traditional marketing for lead generation. […]
