innovation
May 12, 2014
GlaxoSmithKline wins for innovation with VI
Last week I was honored to award Kerri Cunningham-Tedgi, Frannie DeFranco and Jeremy Pincus at GlaxoSmithKline with the Customer Innovation […]
Oct 24, 2013
Social signals help marketers unlock value of big (and small) data
The idea of big data is appealing – want to uncover hidden patterns about customer behavior, predict the next fashion […]
Jun 21, 2013
Ignite Your Office with Creative Challenges
This week was the third annual Code Jam at Cision, which is an event that brings together our software engineering […]
Feb 19, 2013
Vocus Book Club: Think Like Zuck
“Think Like Zuck” is a new read by author Ekaterina Walter that shares the business secrets of Facebook’s founder, Mark Zuckerberg. After devouring it, I felt truly inspired to infuse meaning into my marketing strategies as a community manager and inspire change. Here's an excerpt that I found especially compelling and that I hope you will appreciate.
May 5, 2011
Social Media for Pharma
I’ve spent the last two days hearing and speaking to experts at the Social Media for Pharma conference and wanted to share […]
May 3, 2011
Forcing Innovation
A couple of weeks ago we featured a video from the Forrester Marketing Forum that asked the question “Is data […]