Gleanster
Apr 17, 2014
Using social media data to improve a service or product launch
How much does it cost to launch a new product or service? Marketing expenditures alone can run into the millions […]
Mar 31, 2014
Ready, Set, Launch – Using Social Media to Improve Product & Service Launches
Next Tuesday, April 8th, Ian Michiels, Principal and Managing Director at Gleanster Research, will be joining Visible for a webcast […]
Feb 28, 2014
Marketing adopts the agile social approach
Companies need a strong social media presence to survive and grow — to do so, brands are beginning to capitalize […]
Nov 11, 2013
Social media analysis: What are the key skills?
In a recent webcast on small data and the importance of social media (Get Big Data Value From Social Media), […]
Apr 2, 2012
Too Much Good Social Stuff – How ampm Convenience Stores Are Winning with Social Media Data
ampm convenience store’s tagline is too much good stuff and when it comes to our upcoming webcast, I think there […]
Aug 11, 2011
Now Available: Two New Analyst Reports on Social Intelligence & Analytics
As brands become more aware of the importance of “listening” and customer engagement, they must determine which social media monitoring […]