Gamification

Jul 14, 2014

How Companies Use Gamification for PR

Want to earn earned media in a somewhat unique but proven way? PR pros should look to McDonald's, Starbucks and Amazon. The corporations offer scalable solutions for generating results by gamifying PR.
Jan 25, 2013

Take Advantage of the Gamification Wave

This post is by Gina Joseph, social media community manager at Cision. Engagement—it’s the holy grail for marketers, PR pros […]

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