football

The NFL’s Treatment of Domestic Abuse: Three PR Failures and One PR Success

The NFL's treatment of football star Ray Rice in light of his domestic abuse case continues to blemish the league's reputation. What are the PR lessons? Check out how three businesses completely mangled their crisis management in this timeframe, and how one business pulled off a bit of a PR coup by appropriately reacting to the story.

NFL playoffs: KC vs IND

I am a huge football fan. I live for this time of year, when the NFL playoffs begin, and literally […]

12th Man impact expanding with social

This year I have had the opportunity to be involved in tracking social media content related to football – first […]

Puppy Bowl VIII vs. Super Bowl XLVI

While much of the country enjoyed (the ads of?) the Super Bowl on Sunday, many of the nation’s viewers chose […]

Super Bowl 46: Not Just A Football Game

Super Bowl 46 was a pretty fantastic game when you think about what it had: star power, major markets, and […]

Super Bowl 2012 Infographic: Beyond the Points – The Social Media Scores

Super Bowl XLVI is now in the history books. And whether or not you were happy about the outcome, there […]

The Internet Reacts to The Death of Joe Paterno

While we in Seattle were still recovering from our so-called “ice crisis”, the country was reeling from the latest in […]