May 6, 2013
Public Relations & Social Media Questions: You Ask, We Answer
No one wants to be the office dinosaur. In addition to keeping up with industry-specific changes, we must understand the […]
Apr 24, 2013
How to Optimize Your News for Different Social Networks
Don’t use a one-size-fits-all approach when sharing company news on social media. The different features and formats of each social […]
Feb 27, 2013
How to Optimize for Facebook Graph Search
Facebook’s new Graph Search allows users to search for the best places to grab a bite, buy insurance, get an oil change […]
Feb 21, 2013
Top 10 Country Radio Stations on Facebook
Cision ranks the top ten country music radio stations active on Facebook.
Feb 19, 2013
Vocus Book Club: Think Like Zuck
“Think Like Zuck” is a new read by author Ekaterina Walter that shares the business secrets of Facebook’s founder, Mark Zuckerberg. After devouring it, I felt truly inspired to infuse meaning into my marketing strategies as a community manager and inspire change. Here's an excerpt that I found especially compelling and that I hope you will appreciate.
Feb 12, 2013
Pros and Cons of Social Ad Formats: Where you should invest a limited ad budget on Facebook
This is a guest post by Jana Fung, Marketing Manager of MixRank.com As new digital ad formats surface in the […]
Feb 1, 2013
Six Reasons I Unfriended You on Facebook
This is a guest post by Michael Perulli, account executive at Cision. Facebook is a valuable networking and content marketing tool […]
Nov 9, 2012
Infographic: How Facebook Merges Business and Personal
86% of small businesses now consider Facebook a valuable marketing tool. Fans of a business are 79% more likely to buy from it than non fans. One fifth of consumers now feel more comfortable buying from a business’ Facebook page than from its website. Here’s the full story on why Facebook means business, and why your business needs to be on it.
Oct 24, 2012
[Infographic] Facebook vs. Twitter: Which Social Media Network Wins the PR Race?
Are you using social media platforms to augment your PR efforts? If not, consider these PR tips for the two […]
Sep 18, 2012
Social Media and the 2012 Election: Can engagement affect voter turnout?
With just 48 days until the 2012 Presidential Election, there is a fight to the finish for the candidates to […]
Sep 17, 2012
Comments Leaving Sites, Going to Social Platforms
With all the platforms we use to communicate, it is becoming increasingly difficult to drive readers to a site’s comment […]
Sep 6, 2012
How to Find and Contact Journalists Online
Wondering how you can get your business noticed by a certain journalist or blogger? New research shows that reporters visit roughly three social media channels for each article they research. Here’s how to reach them there.
Aug 3, 2012
PRWeb is #1 for Social Media and Blogs
This is a guest post from Brendon O’Donovan, Product Marketing Manager at Vocus. I have a morning routine: alarm goes […]
Jul 30, 2012
How to: Market Your Brand on Facebook, Part 2
Back to the basics! We’ve chatted a bit already on how to create your Facebook brand page and add apps […]
Jul 27, 2012
PR News Roundup 7/27/12: 5 PR Blog posts You May Have Missed
It’s time for my very last weekly round-up of the best blog posts I have seen around the web this […]
