Feb 12, 2015
Keeping Up With Attention Spans: How National TV Engages With Facebook Video Series
Half the battle of hooking an audience is delivering shareable, newsworthy content, and the other half is retention. This is […]
Oct 20, 2014
Facebook Tells All: How The Biggest Social Network Relies on Data
It’s not every day the biggest social network in the world lets their users take a look under the hood. […]
Oct 13, 2014
Weave Data Together for PR Insights
PR data is like weaving a rug. When you weave the data threads together, you get a clear and full […]
Sep 22, 2014
Facebook Page Insights: 8 Dos and Don’ts for Measuring Your Facebook Presence
Ah, Facebook! If you had some expertise using Facebook last week, odds are you are an amateur this week. With all the constant changes, how can you know if you're doing a good job. The key to solving the puzzle is Facebook Insights.
Sep 3, 2014
Top 10 Most Liked NBC Stations on Facebook
This list includes the most liked NBC stations on Facebook. Using Cision’s media database, we compiled the list based on Cision’s […]
Aug 4, 2014
Social media as a testing mechanism
I read a really interesting article from The New York Times over the weekend that I think proves social will […]
Aug 4, 2014
Three Ways to Generate Publicity for Your Brand
As a PR professional, you’re tasked with not only building and maintaining media relationships but also generating consistent, quality coverage. […]
Jul 25, 2014
Social Media Updates: Mobile Facebook, #AskHillary and Geofilters
Has Facebook solved its mobile woes? How much influence does a tweet have? How has Pinterest changed content discovery? Get those answers and more with this week's roundup of the top social media news.
Jul 18, 2014
Social Media Updates: World Cup Records, New Twitter Analytics and Instagram’s B’day
Because the updates roll out so quickly (and sometimes without much fanfare), it’s easy to miss the latest changes. The World Cup helps Facebook users break a record, Twitter rolls out a new analytics dashboard and Instagram turns four!
Jul 11, 2014
Social Media Updates: JOMO, Mobile Pinning and Instagram Ads
Is Facebook abstinence catching on? Which networks top mobile sharing? What industry has invaded Instagram with ads? Get those answers and more with this week's roundup of social media news for marketers and PRs.
Jul 4, 2014
Social Media Updates: Video Ads, Buy Now and LinkedIn Barbie
What's the latest on Facebook video ads? Does Google+ really have a foot in the grave? What does Barbie have to do with LinkedIn? Get the answers to those questions and more in this roundup of social media updates.
Jun 27, 2014
Social Media Updates: 280 Characters, News Feed Videos and Auto Awesome
Social networks constantly make changes to their networks, creating opportunities and challenges for PRs and marketers. Stay up to date on the latest social media updates with this comprehensive list from the past week.
Jun 19, 2014
3…2…1…Blast Off Your Content Marketing With NASA 360’s Tips
Need help with your content marketing? Look to the stars. NASA 360 has attracted millions of engaged fans with a strong content and social media marketing mix. Here they share some of their best tips.
May 28, 2014
Social Communications: It’s Walk, Not Just Talk
You create and curate great social content and interact with customers. But is it just talk or do you have the walk, too? See what it means to walk the walk when it comes to social communications.
May 14, 2014
The Present and Future of Social Media: A Q&A With Tom Webster
The present and future of social media marketing often appears murky. Demand Success speaker Tom Webster of Edison Research uses the latest data to show the path to social media marketing success now and 10 years from now.
