enterprise data
Aug 21, 2013
Webcast: Secrets to Overcoming Negative Brand Perceptions
Join us on August 28, 2013 to hear our Director of Research and Analytics share how social media analytics can help […]
Aug 5, 2013
Interns Discover Airport Marketing Opportunities Through Social Signals
Visible recently supported the summer internship program of one its investors, Centurion Holdings. The summer internship program provides participants the […]
Jul 30, 2013
Building a Brand That Drives Passion – What Marketers Need to Know (#Infographic)
Most marketers would agree that brand advocacy programs are a good idea. The ultimate challenge is finding and nurturing customers […]
Jul 3, 2013
Using Segmentation For Deeper Insights from Social Data
Recently over lunch with an analyst friend of mine, the topic of data came up. (I know, exciting right.) Let […]
Jun 24, 2013
Beyond Listening – 4 Ways to Scale Social Data Across the Enterprise
If you’re actively harnessing social listening platforms to deliver insights to your marketing and customer service organizations, congratulations! These two use […]
Jun 13, 2013
Get the Jump on Competitors – FAST – Using the new VI Enhancements
This situation, although specific to you, is actually quite typical: Working for a large US airline, you are in a […]
May 13, 2013
Over Half of Companies Had a Social Media Incident Last Year
Last week, Brian Solis from Altimeter presented his thoughts about the True Power of Employee Advocacy. If you missed it, […]
Feb 29, 2012
Top 5 Challenges of Social Data Integration, Part 4
The benefits of integrating social data into your existing business CRM data are tangible and plentiful. Social media is powerful, […]
Feb 22, 2012
Top 5 Challenges of Social Data Integration, Part 3
Today’s companies understand the importance of listening to their customers and value social media’s role in the listening process. But […]
Feb 17, 2012
Top 5 Challenges of Social Data Integration, Part 2
Transforming your company into a Social Enterprise to be as social as your customers are can reap huge rewards. But […]
Feb 9, 2012
Top 5 Challenges of Social Data Integration, Part 1
We’ve talked previously about the benefits of integrating social data with your systems of record to connect social data to […]
Feb 2, 2012
Greatest Social Media Pitfall
Social media data is a valuable source of enterprise-wide feedback for businesses that are savvy enough to leverage it. Social […]
