engagement
Jan 26, 2017
How Social Media Redefined What It Means to Be a ‘Foodie’
Foodies are strong influencers on social media, and food and beverage brands would be wise to engage with this key customer segment across the purchase funnel to turn them into their most powerful brand advocates. This post shares four ways to turn modern foodies into raving fan customers.
Apr 2, 2014
Social Photography: Are Photos Top Currency in Social PR?
It’s easy to understand why 55 million photos are posted to Instagram every day – pictures are inherently shareable and […]
Feb 12, 2014
Key things to consider for aspiring bloggers
Recently I was asked for some advice about setting up a blog; not so much the technical aspects of it, […]
Dec 19, 2013
Building engagement with social media data
On November 11th, we had a webcast addressing how companies can use social data to improve the customer experience and […]
Nov 7, 2013
Social media strategies for 2014
Well, it is that time of year again. Everyone is making predictions about 2014 – specifically, about the key social […]
Oct 7, 2013
PR Rebels: Learning from Brands Who Promote To the Beat of Their Own Drum
Mocking Twitter followers, liberally throwing around expletives and spearheading a campaign to get John Stamos to reunite with his band […]
Aug 12, 2013
Three Tips for In-Store Facebook Marketing
Thirty eight percent of smartphone owners research products while in physical store locations. If you own a brick-and-mortar business, this offers […]
Jul 17, 2013
Webcast: Best Practices for Social Engagement
Join us on July 18, 2013 to hear community outreach thought leader Anthony Mann discuss the 5 W’s of Social Engagement! This […]
Jul 8, 2013
VIDEO: Arianna Huffington’s Marketing Megatrends #Demand13 Keynote!
Arianna Huffington keynoted the Vocus Demand Success 2013 conference on June 20, 2013. We asked Arianna to tell the audience […]
Jul 3, 2013
How To Drive More Engagement on Facebook
Engagement is key to Facebook marketing success. When fans engage with your page, it becomes visible to their larger networks. […]
Apr 8, 2013
How to Take My Money
Hi, my name is Jennifer, I’m a consumer and I have a serious case of “the wants”. I want to […]
Mar 25, 2013
Long Live the Twitter Callback!
Has it happened to you too? There I was, tweeting about a minor customer experience issue to one of the […]
Feb 19, 2013
Content Marketing: How Cision’s Vision and Values can translate to a successful brand strategy
Last year, Cision internally launched a new Vision and Values for our company. Much like a mission statement, there are […]
Oct 23, 2012
4 Can’t-Ignore Tips for Launching a Cause Marketing Campaign
We live in a time where the herringbone flats you buy from Toms Shoes supply a pair to a child […]
Aug 28, 2012
4 questions to ask before you launch your next social media campaign
This is a guest post from Erin Wagner – Social Media Analysis for Cision Global Analysts. Effective social media campaigns […]
